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A well-known international SaaS company, with multiple locations in Germany and over 70,000 employees worldwide, aims to elevate digital customer experiences to the next level using scalable solutions in CRM, marketing, sales, and data analytics.
For several years, we've been supporting the client with a comprehensive online marketing strategy.
A key focus is on SEO and content. To lay the groundwork, our team conducted a comprehensive audit of the entire blog based on semantic criteria. Which topics are already ranking well? Where are there content gaps? Which articles can be merged? Based on these insights, we identify relevant assets and draft SEO briefings in multiple languages.
To ensure that product pages don’t just look good but actually convert, keyword research is a fixed item on our to-do list. When needed, our copywriters also write content that speaks to the target audience, conveys expertise, and builds trust in the brand.
At the same time, we run regular on-page audits to identify and fix technical issues like slow loading times or indexing problems.
When it comes to performance marketing, we create compelling ad copies, authentically showcasing the brand's USPs to actively drive engagement.
One of the highlights of our collaboration is process automation. We're developing smart solutions to generate SEO briefings and simplify editorial workflows with tools like n8n, Google Sheets, App Script, and Asana. To make this knowledge actionable, we also offer practical AI & automation workshops – perfectly tailored to the client's needs.
The result? A digital setup that easily meets the demands of a global SaaS company.
